Sydney has years of experience devising and implementing social media strategies for brands and individuals. She creates custom social media plans that help organizations reach their target audiences and grow their online presence by developing and sharing purposeful content on various social media platforms. In particular, Sydney has extensive experience managing and growing accounts on TikTok, Instagram, Facebook, LinkedIn, Twitter, Pinterest, and YouTube. After holding several roles in the communications and digital marketing space, she has worked with clients in government contracting, healthcare, sports and fitness, and private security.