Emily Griesing is the Chief Strategy Officer of Bossible, where she handles client management and leads internal marketing and business development efforts.
Emily is a skilled marketing and business development professional with a passion for propelling organizations and professionals forward. She crafts custom strategies that grow clients’ reputations in a crowded and competitive marketplace, with a particular aptitude for reaching Millennials and Gen Zs. She advises clients on how to create and amplify a unique brand voice in order to stand out, reach their target audience, and scale their businesses. Emily’s ability to think strategically, manage projects effectively, and write persuasively make her an ideal partner for business leaders and professionals seeking to level up.
Previously, Emily worked in market research at several agencies where she consulted Fortune 500 companies and large nonprofit organizations on how to solve their business challenges and expand their offerings. Throughout her career, she has worked with clients in a wide range of industries including arts and entertainment, consumer products, consulting, education, healthcare, legal services, marketing and branding, media and technology, real estate, and science and engineering, among others.
At Bossible, Emily builds brand awareness and reputation as well as drives new business through strategic partnerships, speaking and writing engagements, public relations campaigns, and award nominations. Additionally, Emily implements Bossible’s own digital marketing strategy by managing its online presence including the website, social media, and BossBlog newsletter.
Outside of Bossible, Emily writes and speaks on topics related to marketing, business development, corporate culture, and entrepreneurship for various business outlets. As a member of the National Association of Women Business Owners (NAWBO), she has spoken on how businesses can thrive in the digital economy, including throughout the pandemic. Emily also served on the editorial board for Strategies magazine, the trade publication for the Legal Marketing Association (LMA). Emily is the recipient of Family Business Magazine’s NextGens to Watch, awarded to accomplished young people who represent the second through the sixth generations of family businesses.
Emily graduated from Barnard College of Columbia University with a degree in psychology.
Family Business Magazine NextGens to Watch, 2020
Highlighted exceptional successor-generation family members, age 35 and under, who are making a difference in their family business
LMA Annual Conference Scholarship, Metropolitan Philadelphia Chapter, Legal Marketing Association, 2017
Awarded to deserving LMA members who have not attended the National Conference
“What You Didn’t Learn in School: How to Network Like a Pro” – Co-Presenter, NAWBO Conference, October 2022
“Marketing Best Practices Group Panel on RFPs” – Presenter, NAMWOLF Annual Meeting, September 2022
“Strategic Branding and Reputation Building” – Presenter, Women in Bio, July 2022
“The Ins & Outs of Building Your LinkedIn Presence” – Presenter, Women Owned Law, June 2022
“Sorry, Not Sorry: How to Project Confidence at all Levels of Your Legal Career” – Presenter, Drexel University Thomas R. Kline School of Law, March 2022
“The Ins & Outs of Networking for Introverts” – Presenter, Drexel University Thomas R. Kline School of Law, February 2022
“New Year, New Me: How to Build Your LinkedIn Presence in Law School & Beyond” – Presenter, Drexel University Thomas R. Kline School of Law, January 2022
“Creating a Strategic Legal Marketing Plan for the Year Ahead” – Presenter, Lawline, December 2021
“What Now? How to Take Charge of Your Career & Transition Effectively Post-Pandemic” – Presenter, Women’s Chief Executive Officer Group, June 2021
“Optimizing Your Digital Strategy during COVID-19” – Panelist, PayPal & The Small Business Roundtable, May 2020
“Small Business & The Digital Economy” – Panelist, PayPal & The National Association of Women Business Owners – Los Angeles, May 2019
“‘Started from the Bottom, Now We’re Here’: How to Build Your Marketing Foundation from the Ground Up” – Presenter, Women Owned Law – New York, April 2019
“R-E-S-P-E-C-T: Getting Buy-In & Developing Successful Marketing Partnerships with Attorneys” – Co-Presenter, Legal Marketing Association Northeast Regional Conference – Philadelphia, November 2017
“Business Strategies for TV & Film Production” – Moderator, Griesing Law’s Entertainment Roundtable Series – New York, March 2017
“The 3 Es of a Law Firm’s Value Proposition” – Author, Law Practice Magazine, March 2022
“How to Reach Your Target Clients: Going Beyond and Getting Ahead in Legal Marketing” – Author, Lawline, September 2020
“How to Shift – and Grow – Your Legal Practice in an Economic Downturn” – Author, Lawline, June 2020
“How do businesses market themselves in times of uncertainty?” – Author, The Chamber of Commerce for Greater Philadelphia, April 2020
“Back to the Basics: Why Solo and Small Law Firms Need a Strong Digital Presence” – Author, Lawline, March 2020
“Leadership Under Fyre—What Law Firm Leaders Can Learn From the Infamous Music Festival” – Author, The Legal Intelligencer, February 2019
“It Takes Two: The Attorney-Marketer Relationship” – Co-Author, The Legal Intelligencer, August 2017
“Rise of the Boomer Entrepreneur” – Co-Author, Philadelphia Business Journal, October 2016
“Building a Workplace Today for Workers of Tomorrow” – Co-Author, The Legal Intelligencer, August 2016
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